WOW! Search Marketing - Back to Home Page
Brought to you by WOW

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The non-profit professional association WOW, in partnership with the WOW Academy (the leading organization for Web related online courses) is pleased to announce the availability of a cutting edge Search Strategies and Optimization course to enhance your online presence.

For only $199.00 (discounted price for a limited time) here is what you get:

Course Syllabus:

  • Marketing 101
  • Marketing Big Myth
  • Fundamental Marketing Rules
  • Marketing Demographics
  • Branding 101
  • Publicity Vs. Advertising
  • Creating New Brand Categories
  • Brand Extension Vs New Brands
  • Choosing a Brand Name
  • International Brand Concerns
  • Banner Branding Vs. Click-Thrus
  • Banner Terminology
  • Banner Optimization
  • Pay Per Click Vs Free Banners
  • Using Banner Exchanges
  • Search Engines Vs Directories
  • Search Engine Basics
  • Search Engine Optimization
  • Link Popularity and Click Popularity
  • 1000 Search Engines
  • Keyword Domain Names
  • Misspelled Domain Names
  • About Email Campaigns
  • Direct Mail vs Direct Email
  • Avoiding Spam Email
  • Opt-out and Opt-in Email
  • Purchased vs Rented Email Lists
  • Building A Better Email
  • Running Your Own Newsletter
  • E-Promotions and Newsgroups
  • Press Releases
  • Using Affiliate Programs
  • Building Your Own Affiliate Program
This course was designed for serious business people and Web professionals who desire to learn to promote their companies online presence. [Register Now]